Search Engine Optimization (SEO) is imperative for corporates to gain greater visibility and searchability. Regardless of how large or small your business is, SEO is an essential tool for drawing visitors to your website.
Ranking high on organic search results will ultimately enhance user engagement and conversion. Moreover, high-quality SEO means an incredible user experience which is the key to building credibility and trust.
SEO has changed drastically ever since its inception in the mid-1990s. Google has established itself as an authority figure in the area of Search Engine Optimization.
Hence, the marketing efforts of companies are concentrated on how to rank on the first page of Google through SEO practices.
Let’s understand how SEO evolved since the early 90s to what it is today:
1. A Brief History of SEO
Search Engine Optimization has been a highly competitive landscape since the advent of the internet. On-page activities were standard SEO practices during initial days.
Marketers used crawler-based listings such as Yahoo, Lycos, Infoseek, Excite, Ask Jeeves, and AltaVista along with human-powered directories. They ensured that high-quality content had external links, internal links, and accurate HTML tags.
1994 – 2000: Where it Began
In that era, page ranking was directly proportional to the number of keywords. A plethora of companies began sprouting in the 90s.
For instance, Yahoo started as an internet bookmark list in 1994. Subsequently, Lycos, Excite, and AltaVista were launched.
The year 1996 witnessed the emergence of Backrub (later became Google) which ranked websites on the basis of popularity and link relevancy.
Google.com was registered the subsequent year. On the other hand, paid search and sponsored links appeared in the year 1998 with Goto.com.
The Year 2000 and Beyond: The Age of Google
Before Google became the most popular search engine, its biggest competitor was Yahoo. In the year 2000, Yahoo forged a deal with Google according to which their organic search results would be powered by the latter rather than Inktomi.
This deal proved to be a turning point in the history of Search Engine Optimization.
Google’s PageRank algorithms and web crawlers brought radical changes in SEO practices.
Now both off-page and on-page elements such as anchor text, quality, and quantity of external links determined the rank of a website.
Such an algorithm led to the birth of an entire subdomain called ‘link building’.
2. Black Hat SEO Practices: The Bygones
Because of how Google’s algorithms worked before, many SEO practitioners manipulated backlinks and employed devious link building techniques including purchasing backlinks and link directories.
The mid-2000s marked an infamous time period when spammy content flourished. Even though technically, it wasn’t wrong, such tactics discouraged meaningful quality content.
In fact, Google AdSense had a major role in monetizing stolen or poor content that specifically targeted Google AdWords. This was a mistake that Google had to rectify later.
Let’s take a look at how SEO evolved during the last decade:
2.1 Exploitation of Link Building Tactic
In the early 2000s, SEO practitioners raced against time to acquire links without caring about the authenticity of the website.
As a result, it led to unsolicited link exchange because of Google’s algorithms. Over the years, Google introduced several updates into its algorithms to discourage this technique as a sole way of ranking high on search results.
According to one such update in 2012, Google now de-lists, bans, and penalizes websites that engage in such dubious link building strategies. Such tactics are now listed under “black hat SEO practices”.
Today, the best way to acquire backlinks from authority websites is through guest post writing and natural link attraction.
Moreover, backlinks from high DA websites should be relevant, failing which your website can get de-indexed or banned.
2.2 Departure of Keyword Stuffing
Algorithms in the early 90s and 2000s allowed websites containing greater numbers of keywords to be indexed by the search engine. This led to another malpractice called ‘keyword stuffing’.
In those days, page rank was determined by the number of keywords inserted into the content, website’s code, as well as invisible text.
Google’s Hummingbird update in 2013 essentially eliminated the practice of keyword stuffing. The semantic search algorithm marked the end of keyword optimization.
Instead of mapping out keywords, the latest algorithm deciphers the intent and context behind the query.
It is important to note that keyword research still holds significance but keyword-centric optimization will no longer work for you.
3. Content Above All
Search Engine Optimization has come full circle when it comes to the quality of content. When SEO first arrived, the most important criteria to rank on various search engines was to create high-quality content.
After a decade of misuse of Google’s algorithms, the quality of content has resurfaced as the benchmark of SEO.
This is why Google’s latest updates are all aimed at empowering content as much as possible. Technological advancements have transformed the internet into a much better space.
Google’s algorithms prefer quality over quantity which completely changed the game of SEO. Therefore, real winners are those who focus on polishing their craft.
Your content should be valuable, informative, unique, and useful for the target readers. This will increase the frequency of your website appearing in search results.
Apart from that, spelling errors, grammatical errors, and duplicate content can prove to be detrimental for your website’s ranking.
In order to land on the first page of Google, you should ensure that your website has no plagiarized content, has fewer ads, and contains in-depth articles.
4. Role of Mobile Optimization
The year 2010 marked the beginning of Google’s updates that were driven by enhanced user experience.
Mobile search queries officially exceeded the number of queries requested through desktops in 2015. The soaring popularity of smartphones is credited for this trend.
For this reason, Google insists on the significance of optimizing your website to fit the resolution of mobile devices.
For improving your website’s ranking, you can conduct a mobile-friendly test offered by Google Search Console. All you have to do is paste the link of your domain and determine the score.
5. The Speed Test Factor
The speed of websites became a crucial search ranking factor in 2010.
If you are wondering why your website is not appearing in top search results despite ticking off all the other factors on the checklist, page speed might be the issue.
Several factors such as image compression, page file size, and servers regulate the page speed.
If a page takes too long to load, the bounce rate is going to increase. This means that visitors will leave your website and won’t wait for the content to load since they have plenty of alternatives.
This is why Google’s algorithms check site speed. Slower page speed will harm your website’s indexation and thus your SEO efforts.
6. Google’s Knowledge Graph
SEO practitioners look beyond just Pay Per Click (PPC) and AdWords to leverage the full potential of Google.
The primary aim of Google is to produce quick and accurate results for users’ search queries which is why it has continuously refined its algorithms. In fact, Google’s mission statement stresses this fact.
Google’s knowledge graph puts together places, people, and facts in a systematic manner. The purpose is to offer relevant, accurate, and interconnected search results for users.
Knowledge graph analyzes the existing content, the intent behind keywords, and search frequency to present interrelated information.
Therefore, semantic-search information is aimed at fine-tuning search results for visitors. For instance, when you type “popular science fiction movies”, Google will display a picture carousel in its search results.
This has been made possible with the help of the knowledge graph. Therefore, leveraging the knowledge graph is important for SEO specialists.
The key is that users should be able to find your website easily and quickly! Hence, knowledge graph optimization, keyword intent, calls-to-action, positioning, buttons, layout, and color are crucial for enhancing user experience.
7. Future of SEO: Integration of AI
Google is anticipated to become more human-friendly in the future, thanks to the integration of artificial intelligence.
Voice search will become pivotal in Search Engine Optimization owing to the advent of smart home speakers like Alexa and voice search assistants like Cortana, Google Now, and Siri.
In addition, intuitive SEO will render black hat techniques obsolete. AI-powered search engines will employ stringent algorithms to analyze the quality and relevance of backlinks.
Therefore, high DA websites with mediocre content will not be able to outsmart artificial intelligence in the near future.
Conclusion
The internet is a constantly evolving landscape. Hence, the evolution of Search Engine Optimization will not end here. Judging by history, Google’s algorithms have been quite unpredictable.
However, all the updates and changes have been made in a positive direction which is expected to prevail going forward as well.
In future, best SEO practices will revolve around great user experience, quality content, and authentic links.
It will be about making the websites more user-personalized, knowledge-tending, and seamless across multiple platforms and devices.
For this reason, SEO professionals must continuously update themselves on the algorithm changes introduced by Google.
Harikrishna Kundariya, a marketer, developer, IoT, ChatBot & Blockchain savvy, designer, co-founder, Director of eSparkBiz Technologies, A Mobile App Development Company. His 8+ experience enables him to provide digital solutions to new start-ups based on IoT and ChatBot.
We've won multiple international awards, since 2002! Apart from the 10 international awards that we've won, we are also a Google Certified Partner and Bing Ads Accredited Professional Company. We've also been featured and mentioned in many leading tech magazines and portals for our various contributions. Web Entangled - Zimbabwe is one of the fastest growing web Design Company in Zimbabwe since 2002 specialising in web designing and website development services in Harare, Zimbabwe. Zimbabwe’s web design company that gets you a remarkable website at affordable price and offers you free online marketing consultation to grow your business. Web Experts in Zimbabwe offering Web Design in Harare, Website Design in Zimbabwe, Harare Web Designers, Web Designers Zimbabwe, Web Design in Zimbabwe, Web Design Zimbabwe,Zimbabwe Web Designers, Web Design Companies in Zimbabwe, Affordable web designers in Zimbabwe, Best Zimbabwe web Designers, Zimbabwe Web Experts, Affordable web designers in Harare Zimbabwe.
We understand it’s tough to run a startup today without a web and mobile presence. Fortunately, as a Leading web design company in Zimbabwe, we can get you up and running in a matter of days. We are your choice for a Zimbabwean Design firm in Harare Zimbabwe, but don’t take our word for it, just look at our portfolio which makes us the obvious choice for your development needs. We believe that any solution will be effective only when it perfectly complements existing business strategies, practices, structures and vision. Each project is unique in its requirements and our approach subsequently differs. Our belief is “Whatever is possible – we will implement it”.
Website Development in Zimbabwe
Web Design We do not just web design, but out-of-the box digital experiences that takes your business to the next level! Conceptual Websites Corporate Websites Experience Design (XD)
What do we ask on your website design Zimbabwe questionnaire?
Best Web Design in Zimbabwe Procedure Answering the following questions about your intended website will allow us to know exactly what website functionality you are after. This also helps us to advise you on the right brand design for your website, so please take time to go through them to help you increase your conversion rate.
Search engine optimization (SEO) is the process of improving the ranking (visibility) of a website in search engines. The higher (or more frequently) a website is displayed in a search engine list (like Google), the more visitors it is expected to receive. SEO considers how search engines work, what people search for, and which search terms (words) are typed. Optimizing a website may involve editing the content to increase its relevance to specific keywords. Promoting a site to increase the number of links, is another SEO tactic. Effective search engine optimization may require changes to the HTML source code of a site and to the site content. SEO tactics should be incorporated into the website development and especially into the menus and navigation structure. Why is SEO important? To help gain more visitors: majority of users click on only the top 4-5 web pages appearing in search results, so it’s very important for a website to appear in the top results of a search engine. Important for social promotion of a website: if a website appears in top results of a search engine such as Google, Bing, etc. then it gains instant popularity and to some extent trust of a user. It plays an important role in improving the business of a commercial site: if two websites are selling the same product, for example, both Myntra and Koovs focus on selling fashion clothing, then the site having a better position in the search result of a search engine has chances of getting more users as compared to the other. Improving user experience: SEO doesn’t focus only on improving search results but also on improving the user experience and usability of a website so that a website is more appealing to a user. Basic principles in the working of a Search Engine Following are majority steps involved in the working of a search engine: Crawling: Process of fetching all the web pages linked to a website. This task is performed by a software, called a crawler or a spider (or Googlebot, in the case of Google). Indexing: Process of creating index for all the fetched web pages and keeping them into a giant database from where it can later be retrieved. Essentially, the process of indexing is identifying the words and expressions that best describe the page and assigning the page to particular keywords. Processing: When a search request comes, the search engine processes it, i.e. it compares the search string in the search request with the indexed pages in the database. Calculating Relevancy: It is likely that more than one page contains the search string, so the search engine starts calculating the relevancy of each of the pages in its index to the search string. Retrieving Results: The last step in search engine activities is retrieving the best matched results. Basically, it is nothing more than simply displaying them in the browser. Do all search engines work on the same principle? Although the basic principle of operation of most of the search engines is the same there are minor differences between them which lead to major changes in their results. For example, for search engines like Yahoo and Bing, on-page keyword factors are of primary importance, while for Google, links and hyperlinks are more important. Also, for Google, rankings of a website depend largely on their primitiveness i.e. how old a website is as compared to Yahoo which gives less or no preference to the primitiveness of the website and hence to improve the ranking of a website in different search engine, slightly different procedure needs to be followed.
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Creative Web Design Services Agency Custom Website Development Company Zimbabwe We Create Amazing Digital Experience For Startups, Small & Medium-size Businesses and Listed Companies on the Zimbabwe Stock Exchange Web Design + Web Development + Digital Marketing Contact Us Today For A Free Web Development Quote Or A 30 Min FREE Consultation with one of our Designers! Call us today: +263 712 652348
Outsource Website & Software Development Zimbabwe
With the increase in number of Information Technology services being outsourced, Web Development and Custom Software Development leads in the amount of outsourced projects. The is because companies globally have observed that outsourcing software and web design projects is affordable yet does not degrade the quality of the work. Web Entangled - Zimbabwe is a custom software development and web designing company based in Harare, Zimbabwe. Our services include outsource web development, outsource PHP programming, offshore outsourcing, offshore software outsourcing, Ajax web development, Joomla web development, Wordpress development, Ecommerce web development, other open source application development and integration service etc. We are an offshore outsource development company with its location in Zimbabwe providing various web development services to countries like USA, UK, Australia, US and many other countries globally. We are a growing company with an experienced team of developers and an impressive number of successful projects launched. We're a Website Design & Development Agency Focused on Creative and Best Quality Solutions. Digital Marketing & Mobile Apps with Amazing Results.
Best Web Designers in Zimbabwe
Web Entangled offers a holistic website design and development service in Zimbabwe that includes brand development, search engine optimisation, and a focus on visitor conversions. As a leading Zimbabwean WordPress digital agency our streamlined development processes and library of custom development tools are able to offer high quality websites at an affordable price. From a simple brochure website to an advanced e-Commerce solution with a custom CMS or directory website, we can create the ultimate solution to meet your online marketing goals and website requirements. All of our custom website design and development projects follow a structured development process that helps us execute your project on-time and on-budget. Each project is led by a dedicated Web Entangled Zimbabwe project manager, who will coordinate a project team that can include a content manager, graphic designer, an SEO expert, as well as the front and backend web developers.
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Theme Installation
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Yoast SEO for WordPress We believe in seamless online experiences, engaging content & the power of collaboration.
Web Design Company Harare
A connected & contemporary, FULL SERVICE DIGITAL AGENCY Website design digital agency based in the Chisipite area of Harare, we specialise in Website Design, Digital Marketing and Comprehensive Communication Solutions. We build beautiful websites that are professional in design and superior in quality. More importantly, our website design focus’ on cultivating effective marketing tools. Marketing tools that create leads and ultimately convert leads into clients. And with our personalised, ‘one-on-one’ approach to service you are always in the loop and part of the process regarding all your digital marketing avenues. We are an inspired team that put passion into each and every project, start-up or corporate giant. Within the digital agency world things move fast and we revel in keeping up with, and surpassing, the industry standard. On a monthly basis we do extensive research. Making sure that you and your brand are also running ahead of the pack. From corporate giants to start ups, we can personalise a package to suit your needs. Whether you have platform-specific requirements or you need an all-inclusive solution, we are here to make sure you are receiving the most innovative and cost effective advantage. WE ARE AN AWARD WINNING DIGITAL MARKETING COMPANY WITH A MISSION TO PUT YOUR BUSINESS IN FRONT OF READY-TO-BUY CUSTOMERS. With extensive industry experience and customer-centric approach, we ensure your brand, website and marketing campaigns perform exceptionally, every time. We are an experienced team of professionals that stands at the forefront of all emerging trends in digital marketing. Understanding that every business has a different set of challenges and unique requirements, we deliver custom Internet Marketing Solutions that meet their specific needs. Together, we help diverse industry clients to stay ahead of their competition.
OUR E-COMMERCE SKILLS
Our experienced web designers and developers create end to end Zimbabwean e-Commerce systems. Our focus is on communication, automation of work-flow, management of financial transactions, usability management, content management, shopping cart application and payment gateway integrations. Our design supply includes: - Creating a better customer experience wherever, whenever, and however. - An Ecommerce website is an integral part of any sales channel. In fact, it may be your only sales channel which is why its important to get it right. Your website has to be quick, trustworthy, easy to use and showcase your products in the best possible light. The checkout process is key here, not forgetting the ability to process payments securely too. - Shopping cart integration; visitors can add products and modify orders. - Order history, shipping status, wishlist creation - Add and edit product pricing and descriptions with ease - Stock and inventory management - Sales reporting that can be exported to spreadsheet formats - Offer coupons, discount codes, and gift certificates Moodle e-learning in Zimbabwe. Web Entangled is the leading provider of eLearning Solutions Zimbabwe technology-enhanced solutions for teaching and learning. We achieve our goal by designing, developing and deploying e-learning technology enhanced curriculum content, teacher professional development and learning environment. Web Entangled is the leading elearning solution provider in Zimbabwe. Zimbabwe online learning with reliable servers. Moodle is suitable for 100% online classes as well as supplementing face-to-face learning Moodle Installations Based on our many years of experience in installing Moodle onto servers, we have developed a step by step process which we follow to ensure that we achieve the best results for a successful deployment. Web Entangled installs the latest stable version of Moodle onto a server of your choice. A basic course will be included in the Moodle installation and set up on the server. We will populate the course with test users. This is done to test the functionality of the site. Moodle Plug-in Development Web Entangled specialises in custom plug-ins that further enhance your learning requirement. These plug-ins are often propriety to the client and serve a specific purpose. We have also customised our shopping cart plug-in for Universities, Colleges and Schools allowing them to seamlessly accept payments and enrol users into their courses. Theme Design Web Entangled Zimbabwe specialises in custom theme development. Our approach is to evaluate the client’s requirements and put together design mock-ups. Web Entangled offers a Basic Theme option, where we skin the Boost theme or any other theme chosen by the client, using CSS and HTML to match the corporate identity of the client. Our aim with the Basic Theme option is to deliver a cost-effective theme that looks great and functions effectively giving a great user experience. Web Entangled Zimbabwe also offers Fully Custom Theme development, where we build an entirely new theme based on the Boost theme from mock-ups designed with our clients. Our themes don’t just look good, our goal is to combine great aesthetics and functionality and ensure that users can navigate around the Moodle site quickly and effectively. The World’s Most Popular Learning Platform Moodle-LMS Web Entangled-Zimbabwe provides certified Moodle-LMS Learning Management System services that allow you to offer your course content online. As a Certified Moodle Partner™, we develop customised Moodle-LMS platforms that meet your organisation’s needs and optimise efficacy through training and support. What is Moodle-LMS? Moodle-LMS is an open-source learning platform, which helps you create effective online teaching and learning experiences in a collaborative and private environment. The official website is moodle.com. It is available in over 100 languages and is trusted by organisations and institutions, large and small. Moodle-LMS has millions of users all over the world. Certified Moodle Partner Moodle HQ certified Web Entangled as a partner to provide high-quality Moodle-LMS services for your school, institution or organisation’s online learning environments. We are a top software development company in Zimbabwe with over 15 years of experience. High Performing Technology Teams. Remote or on-site.
CUSTOM SOFTWARE IN ZIMBABWE
From automating routine work processes to improving workflows within your company, or even creating secure data storage, our custom software solutions are designed to meet your exact requirements. Our software development process includes planning, designing, testing, deployment and maintenance. Web Development In 2021 - A Practical Guide MOBILE APPS Our team of well-trained and knowledgeable mobile app software developers create custom, high-quality, user-friendly and cost-effective mobile applications for both Android and iOS. We use React Native and flutter as our programming language to build all of our apps as this gets you up on both platforms at the same time and future-proofs your product. MODERN WEB DESIGN in Zimbabwe Whether you need a small brochure site, a complex database driven web application, or an ecommerce shop, we have the combined expertise to create a perfect website for your company. We use WordPress for the base of all websites we develop and can integrate this exceptional platform into any software development we do for you. Web Design: How to Get Started When we engage with clients, we tailor our approach according to the problem at hand and environmental constraints. Whether project requirements are resourced based, fixed price, milestone based, onsite, offsite, usage / licence fee based or require ownership of IP, we are flexible in our approach. In all instances, we ensure that best practices are followed, that technology paradigms are appropriate and our work is quality assured. We have experience in all major industry sectors and ensure that our solutions meet your specific industry best practices and regulatory requirements. Our offerings and engagements are designed to meet the demands of every industry in a way that is relevant to your organisational structure and business strategy. Our teams experience across various industry sectors ensures we constantly provide creative and effective solutions.
WEBSITE DESIGN AND DEVELOPMENT – CONSUMER VS. PRODUCT ORIENTATION
Does your website address your consumer’s concerns? Your initial reaction might be to say yes, of course it does – but closer inspection may find that you’re missing out on some important methods to draw people into your brand. For instance, you may think that talking about your product entices people to pay attention to your brand, but the way you do it may be putting people off before they get to know you. Paying close attention to the marketing orientation of website design and development can pay off in the long run. But first, you have to decide which side of the orientation argument you’re currently on, and how your brand can articulate the best qualities of both. Identifying these two frameworks for brand messaging is simple:
Consumer-oriented messaging focuses on the needs of the consumer. It implicates the end-user in describing the pain point that your product or service addresses.
Product-oriented messaging focuses on the features of the product or service you sell. It explains why your product is superior to other choices on the market.
The best marketing campaigns use both consumer and product orientation to some degree. However, the website design and development aspect of your digital marketing campaign is usually best designed for consumer-oriented messaging. In order to understand why, it’s important to map your brand messaging to the buyer’s journey. The fundamental idea is that consumers go through stages of awareness, consideration, and decision before actually buying a product. Generally, consumer-oriented messaging is more useful for the awareness and consideration steps of the journey, whereas product-oriented messaging performs better during the decision phase. For many of your customers, your website is firmly placed at the tail-end of the awareness phase, as they move towards considering your product or service. In some cases, your website is the very first branded messaging a customer sees – it should speak to that customer as directly as possible, and gently guide them towards wanting to learn more about your products and services as a result. HOW CONSUMER-ORIENTED MESSAGING WORKS... Once you have front-facing brand messaging that speaks to customers’ needs, you can implement content development strategies that bring them closer to you. In most cases, this means running and maintaining a blog that talks about the things consumers care about within your industry. When you’re targeting consumers in the awareness phase, you need to offer insightful, educational content that paints your brand in a positive light by demonstrating expertise and thought leadership. At the same time, you can use this opportunity to maximise your SEO options and thoughtfully engage in PPC advertisement to get the greatest impact out of every article. Only after that fact should you move on to messaging that lets consumers who already trust you know just how valuable your products and services are. The Fastest Ways to Bring Traffic to a New WebsiteResult-Oriented Web Design We don’t just design a website for you. We create an online inquiry generation platform for your business that results in more sales and faster growth! Bespoke Website Development Our cutting-edge and dynamic web development service is ideal for small to medium scale projects with complex and bespoke requirements. SEO & Digital Marketing You need a better digital marketing strategy if your target customers can’t find you easily! We are experts in growing your client base through SEO, PPC and more! SSL Security Secure your website with a robust SSL encryption security certificate , we offer the most powerful encryption available in a variety of options designed to meet your needs.
Frequently Asked Questions Web Design Zimbabwe
QUESTIONS & ANSWERS Another company says they can build a web site for us for $200. Why shouldn’t we use them? We’ve seen those ads on the side of the road, too. Be wary of anyone who says they’ll build you a web site or sell you a car for $200. There’s a possibility they’ll build a basic “website” that isnt competitive in your industry. You can’t have professional custom graphic design; you can’t have any interactivity; your site won’t be optimized for search engines and it will function and look like a $200 site. You should always value, value over cost! Remember, a consultation with Web Entangled is always free and we just might be able to prevent you from wasting your $200. How much does a website cost? This can vary depending on things such as how big the website is (number of pages) and the features and functionality that is included in the website. Our typical website projects start from around $1000. How long does it take to design and build a website? The time it takes to produce a website depends on the size and complexity of your site. A basic website typically takes around 4 weeks from beginning to end. Will my website work on mobile devices? Yes it will. All the websites we design work on all devices. Will my website work on mobile devices? Yes it will. All the websites we design work on all devices. Do you do eCommerce/Online Store websites? Yes we do What is a Content Management System (CMS)? A Content Management System is a tool that allows you to maintain the pages of your website yourself, without the need for any technical skills. A CMS allows you to edit and add pages, images, products or blog entries to your website. No additional software is required – all you need is a web browser and an internet connection Do you provide training? Yes we do What is Search Engine Optimisation (SEO)? Search Engine Optimisation is all about getting your website higher up in the search results on search engines such as Google. The higher up the results you are the more traffic (and customers) you’re likely to get. There are many aspects that go into achieving good SEO, and one of the most important is the copy (words) on your website. Focus on well written, keyword rich and appropriate content is the key. Can you design my logo? Yes we do What is a domain name? A domain name is your address on the internet. Typically this would be something like yourcompany.co.zw What is web hosting? Web hosting is a service that allows your website to be viewed on the Internet. It’s basically a computer housed in a data centre that runs your website and email.
Client Testimonials
What our Web Design Customers Say.... "Out of all the Zimbabwean web design companies I sent a request for quote yesterday, you are the only one that got back to us. It goes without saying that we are gonna have to go with you." - Lizwe Dube "The highly skilled team at Web Entangled was not only professional but were perfectly priced, we definitely got the WOW factor we were looking for. I'd definitely recommend them to EVERYONE for an optimised & effectively executed website."- Reginald "Web entangled are undoubtedly one of the best web designers in Zimbabwe. They are creative, professional, friendly and highly experienced. I recommend them to anyone or any business that is serious about their digital marketing strategy. Contact them today and make your online presence an unforgettable experience for your target audience." - Shakina "Undoubtedly the best web designers in the country. Highly experienced. Offered a lot of advice on everything to do with our website. Doing business with Web Entangled is a learning experience. We are now comfortable with our online marketing" - Tariro
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Services Web Design Give your business a virtual identity and let the world see it. Create a virtual identity for your successful business. With years of experience in creating smart and trendy designs, we provide quality web design at affordable prices. Idea and Research Prototyping Wireframing Complete Design Ecommerce Design Product Improvements Visual Design Website and Apps UI/UX arrow Development Engage your users with a high-end website and customer candid website. Team of professionals has considerable experience ranging from simple websites to complex portals. To engage users to your website right from the first halt, we develop a high-impact website design. Wordpress Laravel Codeignitor Magento Drupal React Angular Node E-Commerce Have the perfect e-commerce solution for an increased conversion rate. Avail The Perfect E-commerce Solution For An Increased Conversion Rate. We develop E-commerce Website Design And Development As Per The Latest And Futuristic Trends. Magento Wordpress Shopify OpenCart BigCommerce Zen Cart Laravel Codeignitor Frameworks arrow Mobile Apps Let the customers explore your business anywhere & anytime via a Mobile app. People are spending more time on their mobile devices these days. Our team provides with unique mobile apps having interesting features and enhanced functionality. iOS App Development Android App Development Progressive Web Apps Hybrid Apps Native Apps arrow Marketing Grow your brand visibility and increase your website traffic. Apart from unique and extraordinary web designing we help you grow your visibility, gain website traffic and higher search engine rankings with our the best internet marketing services. Search Engine Optimization Pay Per Click (PPC) Social Media Marketing Content Creation and Marketing Email Marketing App Store Optimization (ASO)
Web Design Zimbabwe
Best Web Design Company in Zimbabwe | Web Hosting Zimbabwe | Top Website Development Company Harare | Graphic design in Harare | Logo Design Harare | Leading CMS Web development | How to create a website | Search Engine Optimisation SEO Zimbabwe | Web Designers in Harare | Professional Website Designers in Harare | Responsive Web design in Zimbabwe | Web Design in Harare Professional Web Design Process Explained in 5 minutes We've won multiple international awards, since 2002! Apart from the 10 international awards that we've won, we are also a Google Certified Partner and Bing Ads Accredited Professional Company. We've also been featured and mentioned in many leading tech magazines and portals for our various contributions. Web Entangled - Zimbabwe is one of the fastest growing web Design Company in Zimbabwe since 2002 specialising in web designing and website development services in Harare, Zimbabwe. Zimbabwe’s web design company that gets you a remarkable website at affordable price and offers you free online marketing consultation to grow your business. Web Experts in Zimbabwe offering Web Design in Harare, Website Design in Zimbabwe, Harare Web Designers, Web Designers Zimbabwe, Web Design in Zimbabwe, Web Design Zimbabwe,Zimbabwe Web Designers, Web Design Companies in Zimbabwe, Affordable web designers in Zimbabwe, Best Zimbabwe web Designers, Zimbabwe Web Experts, Affordable web designers in Harare Zimbabwe. We understand it’s tough to run a startup today without a web and mobile presence. Fortunately, as a Leading web design company in Zimbabwe, we can get you up and running in a matter of days. We are your choice for a Zimbabwean Design firm in Harare Zimbabwe, but don’t take our word for it, just look at our portfolio which makes us the obvious choice for your development needs. We believe that any solution will be effective only when it perfectly complements existing business strategies, practices, structures and vision. Each project is unique in its requirements and our approach subsequently differs. Our belief is “Whatever is possible – we will implement it”.
Website Development in Zimbabwe
Web Design We do not just web design, but out-of-the box digital experiences that takes your business to the next level! Conceptual Websites Corporate Websites Experience Design (XD)
What do we ask on your website design Zimbabwe questionnaire?
Best Web Design in Zimbabwe Procedure Answering the following questions about your intended website will allow us to know exactly what website functionality you are after. This also helps us to advise you on the right brand design for your website, so please take time to go through them to help you increase your conversion rate.
What does your company do, and what is the purpose of your website?
What are your products and services?
What pages would you like on the website? (e.g. Home, About, Services, Contact).
List any websites you like. Perhaps from a colour, style or layout point of view. Please note that the website does not have to be the same type of business, we are just trying to understand the style that you require.
What is the target audience of your company/website?
Please tell us if you have an existing logo and colour scheme. If not, is there a colour scheme or logo idea that you would like to suggest?
Do you have any companies in the same field that you are competing against? If you know of any, please provide the name or website address of them.
Creative Web Design Services Agency Custom Website Development Company Zimbabwe We Create Amazing Digital Experience For Startups, Small & Medium-size Businesses and Listed Companies on the Zimbabwe Stock Exchange Web Design + Web Development + Digital Marketing Contact Us Today For A Free Web Development Quote Or A 30 Min FREE Consultation with one of our Designers! Call us today:
With the increase in number of Information Technology services being outsourced, Web Development and Custom Software Development leads in the amount of outsourced projects. The is because companies globally have observed that outsourcing software and web design projects is affordable yet does not degrade the quality of the work. Web Entangled - Zimbabwe is a custom software development and web designing company based in Harare, Zimbabwe. Our services include outsource web development, outsource PHP programming, offshore outsourcing, offshore software outsourcing, Ajax web development, Joomla web development, Wordpress development, Ecommerce web development, other open source application development and integration service etc. We are an offshore outsource development company with its location in Zimbabwe providing various web development services to countries like USA, UK, Australia, US and many other countries globally. We are a growing company with an experienced team of developers and an impressive number of successful projects launched. We're a Website Design & Development Agency Focused on Creative and Best Quality Solutions. Digital Marketing & Mobile Apps with Amazing Results.
Best Web Designers in Zimbabwe
Web Entangled offers a holistic website design and development service in Zimbabwe that includes brand development, search engine optimisation, and a focus on visitor conversions. As a leading Zimbabwean WordPress digital agency our streamlined development processes and library of custom development tools are able to offer high quality websites at an affordable price. From a simple brochure website to an advanced e-Commerce solution with a custom CMS or directory website, we can create the ultimate solution to meet your online marketing goals and website requirements. All of our custom website design and development projects follow a structured development process that helps us execute your project on-time and on-budget. Each project is led by a dedicated Web Entangled Zimbabwe project manager, who will coordinate a project team that can include a content manager, graphic designer, an SEO expert, as well as the front and backend web developers.
WORDPRESS DEVELOPMENT
Theme Installation
Theme cofiguration
HTML & CSS
Javascript
WordPress Plugins
WEB DESIGN
Mobile Friendly
Responsive Design
User Experience Design
Graphic Design
Content Creation
WEBSITE HOSTING
Domain Registration
Website Hosting
SSL Certificates
Website Maintenance
Custom Email
WEBSITE SEO
HTML Code Markup
Website Loading Speed
Google Analytics
Webmaster Tools
Yoast SEO for WordPress We believe in seamless online experiences, engaging content & the power of collaboration.
Web Design Company Harare
A connected & contemporary, FULL SERVICE DIGITAL AGENCY Website design digital agency based in the Chisipite area of Harare, we specialise in Website Design, Digital Marketing and Comprehensive Communication Solutions. We build beautiful websites that are professional in design and superior in quality. More importantly, our website design focus’ on cultivating effective marketing tools. Marketing tools that create leads and ultimately convert leads into clients. And with our personalised, ‘one-on-one’ approach to service you are always in the loop and part of the process regarding all your digital marketing avenues. We are an inspired team that put passion into each and every project, start-up or corporate giant. Within the digital agency world things move fast and we revel in keeping up with, and surpassing, the industry standard. On a monthly basis we do extensive research. Making sure that you and your brand are also running ahead of the pack. From corporate giants to start ups, we can personalise a package to suit your needs. Whether you have platform-specific requirements or you need an all-inclusive solution, we are here to make sure you are receiving the most innovative and cost effective advantage. WE ARE AN AWARD WINNING DIGITAL MARKETING COMPANY WITH A MISSION TO PUT YOUR BUSINESS IN FRONT OF READY-TO-BUY CUSTOMERS. With extensive industry experience and customer-centric approach, we ensure your brand, website and marketing campaigns perform exceptionally, every time. We are an experienced team of professionals that stands at the forefront of all emerging trends in digital marketing. Understanding that every business has a different set of challenges and unique requirements, we deliver custom Internet Marketing Solutions that meet their specific needs. Together, we help diverse industry clients to stay ahead of their competition.
OUR E-COMMERCE SKILLS
Our experienced web designers and developers create end to end Zimbabwean e-Commerce systems. Our focus is on communication, automation of work-flow, management of financial transactions, usability management, content management, shopping cart application and payment gateway integrations. Our design supply includes: - Creating a better customer experience wherever, whenever, and however. - An Ecommerce website is an integral part of any sales channel. In fact, it may be your only sales channel which is why its important to get it right. Your website has to be quick, trustworthy, easy to use and showcase your products in the best possible light. The checkout process is key here, not forgetting the ability to process payments securely too. - Shopping cart integration; visitors can add products and modify orders. - Order history, shipping status, wishlist creation - Add and edit product pricing and descriptions with ease - Stock and inventory management - Sales reporting that can be exported to spreadsheet formats - Offer coupons, discount codes, and gift certificates Moodle e-learning in Zimbabwe. Web Entangled is the leading provider of eLearning Solutions Zimbabwe technology-enhanced solutions for teaching and learning. We achieve our goal by designing, developing and deploying e-learning technology enhanced curriculum content, teacher professional development and learning environment. Web Entangled is the leading elearning solution provider in Zimbabwe. Zimbabwe online learning with reliable servers. Moodle is suitable for 100% online classes as well as supplementing face-to-face learning Moodle Installations Based on our many years of experience in installing Moodle onto servers, we have developed a step by step process which we follow to ensure that we achieve the best results for a successful deployment. Web Entangled installs the latest stable version of Moodle onto a server of your choice. A basic course will be included in the Moodle installation and set up on the server. We will populate the course with test users. This is done to test the functionality of the site. Moodle Plug-in Development Web Entangled specialises in custom plug-ins that further enhance your learning requirement. These plug-ins are often propriety to the client and serve a specific purpose. We have also customised our shopping cart plug-in for Universities, Colleges and Schools allowing them to seamlessly accept payments and enrol users into their courses. Theme Design Web Entangled Zimbabwe specialises in custom theme development. Our approach is to evaluate the client’s requirements and put together design mock-ups. Web Entangled offers a Basic Theme option, where we skin the Boost theme or any other theme chosen by the client, using CSS and HTML to match the corporate identity of the client. Our aim with the Basic Theme option is to deliver a cost-effective theme that looks great and functions effectively giving a great user experience. Web Entangled Zimbabwe also offers Fully Custom Theme development, where we build an entirely new theme based on the Boost theme from mock-ups designed with our clients. Our themes don’t just look good, our goal is to combine great aesthetics and functionality and ensure that users can navigate around the Moodle site quickly and effectively. The World’s Most Popular Learning Platform Moodle-LMS Web Entangled-Zimbabwe provides certified Moodle-LMS Learning Management System services that allow you to offer your course content online. As a Certified Moodle Partner™, we develop customised Moodle-LMS platforms that meet your organisation’s needs and optimise efficacy through training and support. What is Moodle-LMS? Moodle-LMS is an open-source learning platform, which helps you create effective online teaching and learning experiences in a collaborative and private environment. The official website is moodle.com. It is available in over 100 languages and is trusted by organisations and institutions, large and small. Moodle-LMS has millions of users all over the world. Certified Moodle Partner Moodle HQ certified Web Entangled as a partner to provide high-quality Moodle-LMS services for your school, institution or organisation’s online learning environments. We are a top software development company in Zimbabwe with over 15 years of experience. High Performing Technology Teams. Remote or on-site.
CUSTOM SOFTWARE IN ZIMBABWE
From automating routine work processes to improving workflows within your company, or even creating secure data storage, our custom software solutions are designed to meet your exact requirements. Our software development process includes planning, designing, testing, deployment and maintenance. Web Development In 2021 - A Practical Guide MOBILE APPS Our team of well-trained and knowledgeable mobile app software developers create custom, high-quality, user-friendly and cost-effective mobile applications for both Android and iOS. We use React Native and flutter as our programming language to build all of our apps as this gets you up on both platforms at the same time and future-proofs your product. MODERN WEB DESIGN in Zimbabwe Whether you need a small brochure site, a complex database driven web application, or an ecommerce shop, we have the combined expertise to create a perfect website for your company. We use WordPress for the base of all websites we develop and can integrate this exceptional platform into any software development we do for you. Web Design: How to Get Started When we engage with clients, we tailor our approach according to the problem at hand and environmental constraints. Whether project requirements are resourced based, fixed price, milestone based, onsite, offsite, usage / licence fee based or require ownership of IP, we are flexible in our approach. In all instances, we ensure that best practices are followed, that technology paradigms are appropriate and our work is quality assured. We have experience in all major industry sectors and ensure that our solutions meet your specific industry best practices and regulatory requirements. Our offerings and engagements are designed to meet the demands of every industry in a way that is relevant to your organisational structure and business strategy. Our teams experience across various industry sectors ensures we constantly provide creative and effective solutions.
WEBSITE DESIGN AND DEVELOPMENT – CONSUMER VS. PRODUCT ORIENTATION
Does your website address your consumer’s concerns? Your initial reaction might be to say yes, of course it does – but closer inspection may find that you’re missing out on some important methods to draw people into your brand. For instance, you may think that talking about your product entices people to pay attention to your brand, but the way you do it may be putting people off before they get to know you. Paying close attention to the marketing orientation of website design and development can pay off in the long run. But first, you have to decide which side of the orientation argument you’re currently on, and how your brand can articulate the best qualities of both. Identifying these two frameworks for brand messaging is simple:
Consumer-oriented messaging focuses on the needs of the consumer. It implicates the end-user in describing the pain point that your product or service addresses.
Product-oriented messaging focuses on the features of the product or service you sell. It explains why your product is superior to other choices on the market.
The best marketing campaigns use both consumer and product orientation to some degree. However, the website design and development aspect of your digital marketing campaign is usually best designed for consumer-oriented messaging. In order to understand why, it’s important to map your brand messaging to the buyer’s journey. The fundamental idea is that consumers go through stages of awareness, consideration, and decision before actually buying a product. Generally, consumer-oriented messaging is more useful for the awareness and consideration steps of the journey, whereas product-oriented messaging performs better during the decision phase. For many of your customers, your website is firmly placed at the tail-end of the awareness phase, as they move towards considering your product or service. In some cases, your website is the very first branded messaging a customer sees – it should speak to that customer as directly as possible, and gently guide them towards wanting to learn more about your products and services as a result. HOW CONSUMER-ORIENTED MESSAGING WORKS... Once you have front-facing brand messaging that speaks to customers’ needs, you can implement content development strategies that bring them closer to you. In most cases, this means running and maintaining a blog that talks about the things consumers care about within your industry. When you’re targeting consumers in the awareness phase, you need to offer insightful, educational content that paints your brand in a positive light by demonstrating expertise and thought leadership. At the same time, you can use this opportunity to maximise your SEO options and thoughtfully engage in PPC advertisement to get the greatest impact out of every article. Only after that fact should you move on to messaging that lets consumers who already trust you know just how valuable your products and services are. The Fastest Ways to Bring Traffic to a New WebsiteResult-Oriented Web Design We don’t just design a website for you. We create an online inquiry generation platform for your business that results in more sales and faster growth! Bespoke Website Development Our cutting-edge and dynamic web development service is ideal for small to medium scale projects with complex and bespoke requirements. SEO & Digital Marketing You need a better digital marketing strategy if your target customers can’t find you easily! We are experts in growing your client base through SEO, PPC and more! SSL Security Secure your website with a robust SSL encryption security certificate , we offer the most powerful encryption available in a variety of options designed to meet your needs.
Frequently Asked Questions Web Design Zimbabwe
QUESTIONS & ANSWERS Another company says they can build a web site for us for $200. Why shouldn’t we use them? We’ve seen those ads on the side of the road, too. Be wary of anyone who says they’ll build you a web site or sell you a car for $200. There’s a possibility they’ll build a basic “website” that isnt competitive in your industry. You can’t have professional custom graphic design; you can’t have any interactivity; your site won’t be optimized for search engines and it will function and look like a $200 site. You should always value, value over cost! Remember, a consultation with Web Entangled is always free and we just might be able to prevent you from wasting your $200. How much does a website cost? This can vary depending on things such as how big the website is (number of pages) and the features and functionality that is included in the website. Our typical website projects start from around $1000. How long does it take to design and build a website? The time it takes to produce a website depends on the size and complexity of your site. A basic website typically takes around 4 weeks from beginning to end. Will my website work on mobile devices? Yes it will. All the websites we design work on all devices. Will my website work on mobile devices? Yes it will. All the websites we design work on all devices. Do you do eCommerce/Online Store websites? Yes we do What is a Content Management System (CMS)? A Content Management System is a tool that allows you to maintain the pages of your website yourself, without the need for any technical skills. A CMS allows you to edit and add pages, images, products or blog entries to your website. No additional software is required – all you need is a web browser and an internet connection Do you provide training? Yes we do What is Search Engine Optimisation (SEO)? Search Engine Optimisation is all about getting your website higher up in the search results on search engines such as Google. The higher up the results you are the more traffic (and customers) you’re likely to get. There are many aspects that go into achieving good SEO, and one of the most important is the copy (words) on your website. Focus on well written, keyword rich and appropriate content is the key. Can you design my logo? Yes we do What is a domain name? A domain name is your address on the internet. Typically this would be something like yourcompany.co.zw What is web hosting? Web hosting is a service that allows your website to be viewed on the Internet. It’s basically a computer housed in a data centre that runs your website and email.
Client Testimonials
What our Web Design Customers Say.... "Out of all the Zimbabwean web design companies I sent a request for quote yesterday, you are the only one that got back to us. It goes without saying that we are gonna have to go with you." - Lizwe Dube "The highly skilled team at Web Entangled was not only professional but were perfectly priced, we definitely got the WOW factor we were looking for. I'd definitely recommend them to EVERYONE for an optimised & effectively executed website."- Reginald "Web entangled are undoubtedly one of the best web designers in Zimbabwe. They are creative, professional, friendly and highly experienced. I recommend them to anyone or any business that is serious about their digital marketing strategy. Contact them today and make your online presence an unforgettable experience for your target audience." - Shakina "Undoubtedly the best web designers in the country. Highly experienced. Offered a lot of advice on everything to do with our website. Doing business with Web Entangled is a learning experience. We are now comfortable with our online marketing" - Tariro
A Development Agency Focused On Growing Brands Online arrow
Services Web Design Give your business a virtual identity and let the world see it. Create a virtual identity for your successful business. With years of experience in creating smart and trendy designs, we provide quality web design at affordable prices. Idea and Research Prototyping Wireframing Complete Design Ecommerce Design Product Improvements Visual Design Website and Apps UI/UX arrow Development Engage your users with a high-end website and customer candid website. Team of professionals has considerable experience ranging from simple websites to complex portals. To engage users to your website right from the first halt, we develop a high-impact website design. Wordpress Laravel Codeignitor Magento Drupal React Angular Node E-Commerce Have the perfect e-commerce solution for an increased conversion rate. Avail The Perfect E-commerce Solution For An Increased Conversion Rate. We develop E-commerce Website Design And Development As Per The Latest And Futuristic Trends. Magento Wordpress Shopify OpenCart BigCommerce Zen Cart Laravel Codeignitor Frameworks arrow Mobile Apps Let the customers explore your business anywhere & anytime via a Mobile app. People are spending more time on their mobile devices these days. Our team provides with unique mobile apps having interesting features and enhanced functionality. iOS App Development Android App Development Progressive Web Apps Hybrid Apps Native Apps arrow Marketing Grow your brand visibility and increase your website traffic. Apart from unique and extraordinary web designing we help you grow your visibility, gain website traffic and higher search engine rankings with our the best internet marketing services. Search Engine Optimization Pay Per Click (PPC) Social Media Marketing Content Creation and Marketing Email Marketing App Store Optimization (ASO)
Web Design Zimbabwe
Best Web Design Company in Zimbabwe | Web Hosting Zimbabwe | Top Website Development Company Harare | Graphic design in Harare | Logo Design Harare | Leading CMS Web development | How to create a website | Search Engine Optimisation SEO Zimbabwe | Web Designers in Harare | Professional Website Designers in Harare | Responsive Web design in Zimbabwe | Web Design in Harare Professional Web Design Process Explained in 5 minutes We've won multiple international awards, since 2002! Apart from the 10 international awards that we've won, we are also a Google Certified Partner and Bing Ads Accredited Professional Company. We've also been featured and mentioned in many leading tech magazines and portals for our various contributions. Web Entangled - Zimbabwe is one of the fastest growing web Design Company in Zimbabwe since 2002 specialising in web designing and website development services in Harare, Zimbabwe. Zimbabwe’s web design company that gets you a remarkable website at affordable price and offers you free online marketing consultation to grow your business. Web Experts in Zimbabwe offering Web Design in Harare, Website Design in Zimbabwe, Harare Web Designers, Web Designers Zimbabwe, Web Design in Zimbabwe, Web Design Zimbabwe,Zimbabwe Web Designers, Web Design Companies in Zimbabwe, Affordable web designers in Zimbabwe, Best Zimbabwe web Designers, Zimbabwe Web Experts, Affordable web designers in Harare Zimbabwe. We understand it’s tough to run a startup today without a web and mobile presence. Fortunately, as a Leading web design company in Zimbabwe, we can get you up and running in a matter of days. We are your choice for a Zimbabwean Design firm in Harare Zimbabwe, but don’t take our word for it, just look at our portfolio which makes us the obvious choice for your development needs. We believe that any solution will be effective only when it perfectly complements existing business strategies, practices, structures and vision. Each project is unique in its requirements and our approach subsequently differs. Our belief is “Whatever is possible – we will implement it”.
Website Development in Zimbabwe
Web Design We do not just web design, but out-of-the box digital experiences that takes your business to the next level! Conceptual Websites Corporate Websites Experience Design (XD)
What do we ask on your website design Zimbabwe questionnaire?
Best Web Design in Zimbabwe Procedure Answering the following questions about your intended website will allow us to know exactly what website functionality you are after. This also helps us to advise you on the right brand design for your website, so please take time to go through them to help you increase your conversion rate.
What does your company do, and what is the purpose of your website?
What are your products and services?
What pages would you like on the website? (e.g. Home, About, Services, Contact).
List any websites you like. Perhaps from a colour, style or layout point of view. Please note that the website does not have to be the same type of business, we are just trying to understand the style that you require.
What is the target audience of your company/website?
Please tell us if you have an existing logo and colour scheme. If not, is there a colour scheme or logo idea that you would like to suggest?
Do you have any companies in the same field that you are competing against? If you know of any, please provide the name or website address of them.
Creative Web Design Services Agency Custom Website Development Company Zimbabwe We Create Amazing Digital Experience For Startups, Small & Medium-size Businesses and Listed Companies on the Zimbabwe Stock Exchange Web Design + Web Development + Digital Marketing Contact Us Today For A Free Web Development Quote Or A 30 Min FREE Consultation with one of our Designers! Call us today: +263 712 652348
Outsource Website & Software Development Zimbabwe
With the increase in number of Information Technology services being outsourced, Web Development and Custom Software Development leads in the amount of outsourced projects. The is because companies globally have observed that outsourcing software and web design projects is affordable yet does not degrade the quality of the work. Web Entangled - Zimbabwe is a custom software development and web designing company based in Harare, Zimbabwe. Our services include outsource web development, outsource PHP programming, offshore outsourcing, offshore software outsourcing, Ajax web development, Joomla web development, Wordpress development, Ecommerce web development, other open source application development and integration service etc. We are an offshore outsource development company with its location in Zimbabwe providing various web development services to countries like USA, UK, Australia, US and many other countries globally. We are a growing company with an experienced team of developers and an impressive number of successful projects launched. We're a Website Design & Development Agency Focused on Creative and Best Quality Solutions. Digital Marketing & Mobile Apps with Amazing Results.
Best Web Designers in Zimbabwe
Web Entangled offers a holistic website design and development service in Zimbabwe that includes brand development, search engine optimisation, and a focus on visitor conversions. As a leading Zimbabwean WordPress digital agency our streamlined development processes and library of custom development tools are able to offer high quality websites at an affordable price. From a simple brochure website to an advanced e-Commerce solution with a custom CMS or directory website, we can create the ultimate solution to meet your online marketing goals and website requirements. All of our custom website design and development projects follow a structured development process that helps us execute your project on-time and on-budget. Each project is led by a dedicated Web Entangled Zimbabwe project manager, who will coordinate a project team that can include a content manager, graphic designer, an SEO expert, as well as the front and backend web developers.
WORDPRESS DEVELOPMENT
Theme Installation
Theme cofiguration
HTML & CSS
Javascript
WordPress Plugins
WEB DESIGN
Mobile Friendly
Responsive Design
User Experience Design
Graphic Design
Content Creation
WEBSITE HOSTING
Domain Registration
Website Hosting
SSL Certificates
Website Maintenance
Custom Email
WEBSITE SEO
HTML Code Markup
Website Loading Speed
Google Analytics
Webmaster Tools
Yoast SEO for WordPress We believe in seamless online experiences, engaging content & the power of collaboration.
Web Design Company Harare
A connected & contemporary, FULL SERVICE DIGITAL AGENCY Website design digital agency based in the Chisipite area of Harare, we specialise in Website Design, Digital Marketing and Comprehensive Communication Solutions. We build beautiful websites that are professional in design and superior in quality. More importantly, our website design focus’ on cultivating effective marketing tools. Marketing tools that create leads and ultimately convert leads into clients. And with our personalised, ‘one-on-one’ approach to service you are always in the loop and part of the process regarding all your digital marketing avenues. We are an inspired team that put passion into each and every project, start-up or corporate giant. Within the digital agency world things move fast and we revel in keeping up with, and surpassing, the industry standard. On a monthly basis we do extensive research. Making sure that you and your brand are also running ahead of the pack. From corporate giants to start ups, we can personalise a package to suit your needs. Whether you have platform-specific requirements or you need an all-inclusive solution, we are here to make sure you are receiving the most innovative and cost effective advantage. WE ARE AN AWARD WINNING DIGITAL MARKETING COMPANY WITH A MISSION TO PUT YOUR BUSINESS IN FRONT OF READY-TO-BUY CUSTOMERS. With extensive industry experience and customer-centric approach, we ensure your brand, website and marketing campaigns perform exceptionally, every time. We are an experienced team of professionals that stands at the forefront of all emerging trends in digital marketing. Understanding that every business has a different set of challenges and unique requirements, we deliver custom Internet Marketing Solutions that meet their specific needs. Together, we help diverse industry clients to stay ahead of their competition.
OUR E-COMMERCE SKILLS
Our experienced web designers and developers create end to end Zimbabwean e-Commerce systems. Our focus is on communication, automation of work-flow, management of financial transactions, usability management, content management, shopping cart application and payment gateway integrations. Our design supply includes: - Creating a better customer experience wherever, whenever, and however. - An Ecommerce website is an integral part of any sales channel. In fact, it may be your only sales channel which is why its important to get it right. Your website has to be quick, trustworthy, easy to use and showcase your products in the best possible light. The checkout process is key here, not forgetting the ability to process payments securely too. - Shopping cart integration; visitors can add products and modify orders. - Order history, shipping status, wishlist creation - Add and edit product pricing and descriptions with ease - Stock and inventory management - Sales reporting that can be exported to spreadsheet formats - Offer coupons, discount codes, and gift certificates Moodle e-learning in Zimbabwe. Web Entangled is the leading provider of eLearning Solutions Zimbabwe technology-enhanced solutions for teaching and learning. We achieve our goal by designing, developing and deploying e-learning technology enhanced curriculum content, teacher professional development and learning environment. Web Entangled is the leading elearning solution provider in Zimbabwe. Zimbabwe online learning with reliable servers. Moodle is suitable for 100% online classes as well as supplementing face-to-face learning Moodle Installations Based on our many years of experience in installing Moodle onto servers, we have developed a step by step process which we follow to ensure that we achieve the best results for a successful deployment. Web Entangled installs the latest stable version of Moodle onto a server of your choice. A basic course will be included in the Moodle installation and set up on the server. We will populate the course with test users. This is done to test the functionality of the site. Moodle Plug-in Development Web Entangled specialises in custom plug-ins that further enhance your learning requirement. These plug-ins are often propriety to the client and serve a specific purpose. We have also customised our shopping cart plug-in for Universities, Colleges and Schools allowing them to seamlessly accept payments and enrol users into their courses. Theme Design Web Entangled Zimbabwe specialises in custom theme development. Our approach is to evaluate the client’s requirements and put together design mock-ups. Web Entangled offers a Basic Theme option, where we skin the Boost theme or any other theme chosen by the client, using CSS and HTML to match the corporate identity of the client. Our aim with the Basic Theme option is to deliver a cost-effective theme that looks great and functions effectively giving a great user experience. Web Entangled Zimbabwe also offers Fully Custom Theme development, where we build an entirely new theme based on the Boost theme from mock-ups designed with our clients. Our themes don’t just look good, our goal is to combine great aesthetics and functionality and ensure that users can navigate around the Moodle site quickly and effectively. The World’s Most Popular Learning Platform Moodle-LMS Web Entangled-Zimbabwe provides certified Moodle-LMS Learning Management System services that allow you to offer your course content online. As a Certified Moodle Partner™, we develop customised Moodle-LMS platforms that meet your organisation’s needs and optimise efficacy through training and support. What is Moodle-LMS? Moodle-LMS is an open-source learning platform, which helps you create effective online teaching and learning experiences in a collaborative and private environment. The official website is moodle.com. It is available in over 100 languages and is trusted by organisations and institutions, large and small. Moodle-LMS has millions of users all over the world. Certified Moodle Partner Moodle HQ certified Web Entangled as a partner to provide high-quality Moodle-LMS services for your school, institution or organisation’s online learning environments. We are a top software development company in Zimbabwe with over 15 years of experience. High Performing Technology Teams. Remote or on-site.
CUSTOM SOFTWARE IN ZIMBABWE
From automating routine work processes to improving workflows within your company, or even creating secure data storage, our custom software solutions are designed to meet your exact requirements. Our software development process includes planning, designing, testing, deployment and maintenance. Web Development In 2021 - A Practical Guide MOBILE APPS Our team of well-trained and knowledgeable mobile app software developers create custom, high-quality, user-friendly and cost-effective mobile applications for both Android and iOS. We use React Native and flutter as our programming language to build all of our apps as this gets you up on both platforms at the same time and future-proofs your product. MODERN WEB DESIGN in Zimbabwe Whether you need a small brochure site, a complex database driven web application, or an ecommerce shop, we have the combined expertise to create a perfect website for your company. We use WordPress for the base of all websites we develop and can integrate this exceptional platform into any software development we do for you. Web Design: How to Get Started When we engage with clients, we tailor our approach according to the problem at hand and environmental constraints. Whether project requirements are resourced based, fixed price, milestone based, onsite, offsite, usage / licence fee based or require ownership of IP, we are flexible in our approach. In all instances, we ensure that best practices are followed, that technology paradigms are appropriate and our work is quality assured. We have experience in all major industry sectors and ensure that our solutions meet your specific industry best practices and regulatory requirements. Our offerings and engagements are designed to meet the demands of every industry in a way that is relevant to your organisational structure and business strategy. Our teams experience across various industry sectors ensures we constantly provide creative and effective solutions.
WEBSITE DESIGN AND DEVELOPMENT – CONSUMER VS. PRODUCT ORIENTATION
Does your website address your consumer’s concerns? Your initial reaction might be to say yes, of course it does – but closer inspection may find that you’re missing out on some important methods to draw people into your brand. For instance, you may think that talking about your product entices people to pay attention to your brand, but the way you do it may be putting people off before they get to know you. Paying close attention to the marketing orientation of website design and development can pay off in the long run. But first, you have to decide which side of the orientation argument you’re currently on, and how your brand can articulate the best qualities of both. Identifying these two frameworks for brand messaging is simple:
Consumer-oriented messaging focuses on the needs of the consumer. It implicates the end-user in describing the pain point that your product or service addresses.
Product-oriented messaging focuses on the features of the product or service you sell. It explains why your product is superior to other choices on the market.
The best marketing campaigns use both consumer and product orientation to some degree. However, the website design and development aspect of your digital marketing campaign is usually best designed for consumer-oriented messaging. In order to understand why, it’s important to map your brand messaging to the buyer’s journey. The fundamental idea is that consumers go through stages of awareness, consideration, and decision before actually buying a product. Generally, consumer-oriented messaging is more useful for the awareness and consideration steps of the journey, whereas product-oriented messaging performs better during the decision phase. For many of your customers, your website is firmly placed at the tail-end of the awareness phase, as they move towards considering your product or service. In some cases, your website is the very first branded messaging a customer sees – it should speak to that customer as directly as possible, and gently guide them towards wanting to learn more about your products and services as a result. HOW CONSUMER-ORIENTED MESSAGING WORKS... Once you have front-facing brand messaging that speaks to customers’ needs, you can implement content development strategies that bring them closer to you. In most cases, this means running and maintaining a blog that talks about the things consumers care about within your industry. When you’re targeting consumers in the awareness phase, you need to offer insightful, educational content that paints your brand in a positive light by demonstrating expertise and thought leadership. At the same time, you can use this opportunity to maximise your SEO options and thoughtfully engage in PPC advertisement to get the greatest impact out of every article. Only after that fact should you move on to messaging that lets consumers who already trust you know just how valuable your products and services are. The Fastest Ways to Bring Traffic to a New WebsiteResult-Oriented Web Design We don’t just design a website for you. We create an online inquiry generation platform for your business that results in more sales and faster growth! Bespoke Website Development Our cutting-edge and dynamic web development service is ideal for small to medium scale projects with complex and bespoke requirements. SEO & Digital Marketing You need a better digital marketing strategy if your target customers can’t find you easily! We are experts in growing your client base through SEO, PPC and more! SSL Security Secure your website with a robust SSL encryption security certificate , we offer the most powerful encryption available in a variety of options designed to meet your needs.
Frequently Asked Questions Web Design Zimbabwe
QUESTIONS & ANSWERS Another company says they can build a web site for us for $200. Why shouldn’t we use them? We’ve seen those ads on the side of the road, too. Be wary of anyone who says they’ll build you a web site or sell you a car for $200. There’s a possibility they’ll build a basic “website” that isnt competitive in your industry. You can’t have professional custom graphic design; you can’t have any interactivity; your site won’t be optimized for search engines and it will function and look like a $200 site. You should always value, value over cost! Remember, a consultation with Web Entangled is always free and we just might be able to prevent you from wasting your $200. How much does a website cost? This can vary depending on things such as how big the website is (number of pages) and the features and functionality that is included in the website. Our typical website projects start from around $1000. How long does it take to design and build a website? The time it takes to produce a website depends on the size and complexity of your site. A basic website typically takes around 4 weeks from beginning to end. Will my website work on mobile devices? Yes it will. All the websites we design work on all devices. Will my website work on mobile devices? Yes it will. All the websites we design work on all devices. Do you do eCommerce/Online Store websites? Yes we do What is a Content Management System (CMS)? A Content Management System is a tool that allows you to maintain the pages of your website yourself, without the need for any technical skills. A CMS allows you to edit and add pages, images, products or blog entries to your website. No additional software is required – all you need is a web browser and an internet connection Do you provide training? Yes we do What is Search Engine Optimisation (SEO)? Search Engine Optimisation is all about getting your website higher up in the search results on search engines such as Google. The higher up the results you are the more traffic (and customers) you’re likely to get. There are many aspects that go into achieving good SEO, and one of the most important is the copy (words) on your website. Focus on well written, keyword rich and appropriate content is the key. Can you design my logo? Yes we do What is a domain name? A domain name is your address on the internet. Typically this would be something like yourcompany.co.zw What is web hosting? Web hosting is a service that allows your website to be viewed on the Internet. It’s basically a computer housed in a data centre that runs your website and email.
Client Testimonials
What our Web Design Customers Say.... "Out of all the Zimbabwean web design companies I sent a request for quote yesterday, you are the only one that got back to us. It goes without saying that we are gonna have to go with you." - Lizwe Dube "The highly skilled team at Web Entangled was not only professional but were perfectly priced, we definitely got the WOW factor we were looking for. I'd definitely recommend them to EVERYONE for an optimised & effectively executed website."- Reginald "Web entangled are undoubtedly one of the best web designers in Zimbabwe. They are creative, professional, friendly and highly experienced. I recommend them to anyone or any business that is serious about their digital marketing strategy. Contact them today and make your online presence an unforgettable experience for your target audience." - Shakina "Undoubtedly the best web designers in the country. Highly experienced. Offered a lot of advice on everything to do with our website. Doing business with Web Entangled is a learning experience. We are now comfortable with our online marketing" - Tariro
A Development Agency Focused On Growing Brands Online arrow
Services Web Design Give your business a virtual identity and let the world see it. Create a virtual identity for your successful business. With years of experience in creating smart and trendy designs, we provide quality web design at affordable prices. Idea and Research Prototyping Wireframing Complete Design Ecommerce Design Product Improvements Visual Design Website and Apps UI/UX arrow Development Engage your users with a high-end website and customer candid website. Team of professionals has considerable experience ranging from simple websites to complex portals. To engage users to your website right from the first halt, we develop a high-impact website design. Wordpress Laravel Codeignitor Magento Drupal React Angular Node E-Commerce Have the perfect e-commerce solution for an increased conversion rate. Avail The Perfect E-commerce Solution For An Increased Conversion Rate. We develop E-commerce Website Design And Development As Per The Latest And Futuristic Trends. Magento Wordpress Shopify OpenCart BigCommerce Zen Cart Laravel Codeignitor Frameworks arrow Mobile Apps Let the customers explore your business anywhere & anytime via a Mobile app. People are spending more time on their mobile devices these days. Our team provides with unique mobile apps having interesting features and enhanced functionality. iOS App Development Android App Development Progressive Web Apps Hybrid Apps Native Apps arrow Marketing Grow your brand visibility and increase your website traffic. Apart from unique and extraordinary web designing we help you grow your visibility, gain website traffic and higher search engine rankings with our the best internet marketing services. Search Engine Optimization Pay Per Click (PPC) Social Media Marketing Content Creation and Marketing Email Marketing App Store Optimization (ASO)
