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Category: Business

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Social media has been evolving over the years and stands as one of the most effective platforms for businesses to enhance their …

Standing in an era of constant technological revolution, businesses need to know who to get a lead on and distinguish themselves. Your …

Google is always making changes in Search Engine Results Pages (SERP) to improve the user experience. Businesses should focus on the latest …

The Internet makes it possible to sell everything to everyone all the time and everywhere. This sounds great – until you try …

Google ads (formerly known as “Adwords”) is an advertising platform offered by Google that allows advertisers to show their products or services …

A website’s bounce rate is calculated by dividing the total of one-page sessions by the total of page visits. 41-55 percent is average, …

The mobile development industry is expected to generate a revenue of over $400 billion globally, out of which mobile games stand at $252 billion. …

When it comes to paid marketing channels, influencer marketing tops the list. Today, consumers usually like to do some research before making …