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Google ads (formerly known as “Adwords”) is an advertising platform offered by Google that allows advertisers to show their products or services …

A website’s bounce rate is calculated by dividing the total of one-page sessions by the total of page visits. 41-55 percent is average, …

The mobile development industry is expected to generate a revenue of over $400 billion globally, out of which mobile games stand at $252 billion. …

When it comes to paid marketing channels, influencer marketing tops the list. Today, consumers usually like to do some research before making …

Planning a business takes a great deal of care and attention to detail. It is easy to skip a few steps or …

Millions of websites are operating on the Internet as of now. Do you fear that your brand’s website might not be noticed …

As per the Social Media Today’s 2019 State of Marketing Automation Survey, 75 percent of all businesses and companies have marketing automation …

With “digital” being the biggest buzzword of the 21st century, not paying attention to print media is only normal, especially for new …