Web Design

Reasons Why Your Website Isn’t Converting Visitors into Paying Customers (and How to Fix Things)

It looks like you’re doing everything right: you get a decent amount of traffic from social media, PPC ads, e-mail marketing and so on. Still, very few of the people who visit your website turn into paying customers. So, what gives? Across industries, the average conversion rate is 2.35 percent. This means that you should …

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Why Digital Marketing is important in 2017

The world is quickly becoming digital. People are consuming electronic content faster every day. Companies and the world in general are starting to recognise the importance of going digital and it is essential that marketing departments adapt quickly to the new circumstances and actively hire professionals in the field of digital marketing. What is Digital Marketing It is …

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10 Digital Marketing Mistakes to Avoid

Internet mistakes — from time to time, we all make them. However, there are definitely a few that are easy to avoid. Below are 10 Internet marketing mistakes, traps and issues even smart businesses can fall into: #1: No call-to-action (CTA) You’ve spent tons of time developing a great website, but your conversions are consistently …

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SEO and Content Marketing in 2016: What Worked and What to Implement This Year

2016 marked the spot for changes in content marketing, and it brought some exciting revelations that some of us didn’t see coming. For starters, we all know that the competition has stepped up its game when it comes to effective marketing. Because of that, we have all had to step up our skills, consistently refine …

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